**Kumisikidzwa kweBrand:**
TWS inotungamira kugadzira maindasitiri emhando yepamusoromavharuvhu, inyanzvi mumavharuvhu eshavishavi akavharika,flanged centerline butterfly mavharuvhu, flanged eccentric butterfly mavharuvhu, mavharuvhu emagedhi akapfava, Y-mhando strainers uye wafer cheki mavharuvhu. Nechikwata chehunyanzvi uye makore eruzivo rweindasitiri,TWSyakazvipira kupa yakavimbika uye inogadziridza mavharuvhu mhinduro kuzadzisa izvo zvakasiyana zvinodiwa zvemaindasitiri epasi rose.
**Kutumira meseji:**
- ** Hunhu uye Kuvimbika: ** Kusimbisa pane yakasarudzika mhando uye kuvimbika kweTWSzvigadzirwa, zvinotsigirwa nekuyedzwa kwakasimba uye kutonga kwemhando.
- ** Innovation uye Unyanzvi: ** Inosimbisa hunyanzvi hwekambani uye maitiro matsva ekugadzira mavharuvhu nekugadzira.
- **Global Reach:** Inoratidza kuzvipira kweTWS mukuwedzera kusvika kwayo pasi rose uye kuvaka kudyidzana kwakasimba nevamiriri vepasi rese.
- ** Mutengi Centricity: ** Makambani evatengi centric akazvipira kugutsikana kwevatengi uye mhinduro dzakagadzirwa.
**2. Vatariri Vavariro**
**Vateereri Vakuru:**
- Industrial valve vatengesi uye vamiririri
-Injiniya uye maneja ekutenga mumaindasitiri akadai semafuta negesi, kurapwa kwemvura nekugadzira
- International kutengeserana vadyidzani uye importers
**Vateereri vechipiri:**
-Indasitiri inokurudzira uye vatungamiriri vepfungwa
- Maindasitiri masangano uye indasitiri mapoka
- Vanogona kupedzisa vashandisi muzvikamu zvakasiyana zveindasitiri
**3. Zvinangwa zvekushambadzira**
- ** Wedzera ruzivo rwemhando: ** Wedzera kuziva kweTWS mumusika wepasi rose.
- ** Kukwezva maAgents ekuMhiri kwemakungwa:** Tsvaga vamiririri vatsva nevashambadziri kuti vawedzere network yepasi rose yeTWS.
- **Dhivha Sales:** Dhiraivha kukura kwekutengesa kuburikidza nekwakanangwa kushambadzira mishandirapamwe uye zvine hungwaru kudyidzana.
- ** Vaka Kuvimbika kweMucherechedzo: ** Vaka hukama hwenguva refu nevatengi uye vadyidzani nekupa yakasarudzika kukosha uye sevhisi.
**4. Marketing Strategy**
**Poshi. Digital Marketing: **
1. **Kunatsa Webhusaiti:**
-Gadzira webhusaiti-inoshamwaridzika yemitauro yakawanda ine ruzivo rwakadzama rwechigadzirwa, zvidzidzo zvenyaya uye ufakazi hwevatengi.
- Shandisa SEO mazano ekuvandudza kutsvaga injini masanji emashoko akakosha.
2. **Kushambadzira Zvirimo:**
-Gadzira zvemhando yepamusoro senge mablog ezvinyorwa, mapepa machena, uye mavhidhiyo anoratidza hunyanzvi hweTWS uye mabhenefiti echigadzirwa.
- Goverana nyaya dzekubudirira uye nyaya dzenyaya kuratidza zvinoshanda uye kugutsikana kwevatengi.
3. **Social Media Marketing:**
-Vaka huvepo hwakasimba pamapuratifomu akadai seLinkedIn, Facebook ne Twitter kuti ubatane nenyanzvi dzeindasitiri uye vangango shanda navo.
- Goverana nguva dzose zvigadziriso, nhau dzeindasitiri uye zvigadzirwa zvepamusoro kuti uchengete vateereri vako ruzivo uye kubatikana.
4. **Email Marketing:**
- Mhanya yakanangwa email mishandirapamwe kugadzira inotungamira, tanga zvigadzirwa zvitsva uye ugovane ruzivo rweindasitiri.
-Gadzirisa nhaurirano kuti isangane nezvinodiwa uye zvinofarirwa nemapoka evateereri akasiyana.
**B. Zviratidziro zvekutengeserana uye zviitiko zveindasitiri:**
1. **Zviratidziro nemaKonferensi:**
- Enda kumitambo mikuru yekutengeserana kwemaindasitiri uye makonferensi kuratidza zvigadzirwa zveTWS uye network nevanogona kufambidzana navo.
-Ita zviratidziro zvechigadzirwa uye masemina ehunyanzvi kuratidza akasiyana maficha uye mabhenefiti eTWS mavharuvhu.
2. **Sponsorship and Partners:**
-Sponsor indasitiri zviitiko uye batirana pamwe nemasangano eindasitiri kuwedzera ruzivo rwemhando uye kuvimbika.
-Kudyidzana nemabhizinesi anoenderana kubatanidza zviitiko uye webinars.
**C. Hukama hweveruzhinji uye Kusimudzira Midhiya:**
1. **Kuburitswa Kwenhau:**
- Govera mapepanhau ekuzivisa kuburitswa kwechigadzirwa chitsva, kudyidzana uye zviitiko zvekambani.
-Simudza zvinyorwa zveindasitiri uye midhiya yepamhepo kuti isvike kune vateereri vakawanda.
2. **Media Relations:**
-Gadzira hukama nevatapi venhau veindasitiri uye vanofurira kuti vawane kufukidzwa uye kuzivikanwa.
-Ipa nyanzvi yekutaura uye ruzivo nezve indasitiri maitiro uye budiriro.
**D. Basa Rekutsvagisa Agent: **
1. **Targeted Outreach:**
- Ziva uye ubate vangangove vamiririri uye vanogovera mumisika mikuru yepasirese.
-Simbisa mabhenefiti ekushanda neTWS, kusanganisira mitengo yemakwikwi, rutsigiro rwekushambadzira uye kudzidziswa kwehunyanzvi.
2. **Chirongwa chekukurudzira:**
-Gadzira zvirongwa zvekukurudzira kukwezva uye kuchengetedza vamiririri vanoita zvakanyanya.
-Ipa zvakasarudzika zvinopihwa, kuita-kwakavakirwa zvinokurudzira uye co-yekushambadzira mikana.
**5. Kuyera Kwekuita uye Kugonesa **
- **Zviratidzo Zvinokosha:**
- Webhusaiti traffic uye kubatanidzwa
-Vateveri vezvenhau vezvemagariro uye nekudyidzana
- Kutungamira chizvarwa uye kutendeuka mitengo
- Kukura kwekutengesa uye chikamu chemusika
-Kutora uye kuchengetedza agent
- **Kuenderera Kuvandudza:**
-Kugara uchiongorora uye ongorora kushambadzira kwekuita data kuona nzvimbo dzekuvandudza.
-Gadzirisa maitiro uye matekiniki zvichienderana nemhinduro uye mafambiro emusika kuti uve nechokwadi chekuenderera mberi kubudirira.
Nekushandisa iyi yakazara brand marketing strategy, TWS inogona kunyatso kuwedzera ruzivo rwemhando, kukwezva vamiririri vekune dzimwe nyika, kufambisa kukura kwekutengesa, uye pakupedzisira kumisa mukana wakasimba wemakwikwi mumusika wepasi rose wevharuvhu.
Nguva yekutumira: Sep-21-2024